Advertise on Tiger Nights

Put your message on Auburn’s home for nightlife now!

Thank you for your interest in advertising on Tiger Nights
Tiger Nights will develop or expand your internet presence and drive traffic through your front door. As Auburn & Opelika’s guide to evening arts, entertainment, recreation & dining, we help you reach active, online customers just as they’re planning their free time.

Tiger Nights offers banner advertising, customized web infomercials, exclusive category sponsorships and site development packages to fit a variety of needs and budgets. If you just want to get your feet wet with an advertisement — or if you want to jump in deeper with a complete online marketing solution — we can help you. Please refer to the below descriptions and email us for rate information.

With a web site of your own, you can do the following:

• Profit from the strength of Tiger Nights & partner sites that specifically reach this local area.
• Benefit from Tiger Nights promotion through other local sites and print.
• Drive traffic to your current web site.

Banner Advertising
Banner ads on Tiger Nights provide a link to your web site or your web infomercial (see below). In order to optimize your banner campaign, we work with you to track your ad’s performance and target the most promising users. Banner placement can either be targeted by category or displayed throughout the site.

Web Infomercials (Coming Soon)
Web infomercials are dynamic sites that narrowcast your Tiger Nights advertising and target your message to the Auburn & Opelika marketplace. They consist of bridge pages containing features such as interactive games, contests, audio and video — all designed to enhance your presence and the level of interaction between your company and your potential customers. Woven throughout your web infomercial are exact location links, which guide users to specific areas of your corporate site for further information, customer service or transactions.

Exclusive Category Sponsorship
Sponsorships allow you to brand a Tiger Nights content area of your choice with a banner. Your banner is anchored on the front page of an area such as Theater, Music, Family, Night Life or Restaurants. The package includes:

• an anchor ad on front page of selected category
• exclusivity among your competitors within your selected category
• free performance reports and data gathering

Specifications and Terminology
Tiger Nights offers two common banner sizes. We require that all banners be 10k or less in size and in the GIF format. Java, Shockwave and animated GIFs may be used, but advertisers should be aware that not all browsers support these file types.

Placement
Banner advertising within Tiger Nights provides a link to your web site.

Content Targeting
Targeting your advertising message to the right audience is one of the advantages of internet advertising. At Tiger Nights, you can place banner advertising in related content areas that reflect the demographic profile of your targeted audience. You may also choose multiple placement options, use separate banners for each area and link each banner to separate locations within your web site or web infomercial.

Advertising Contact
To arrange a convenient meeting time to answer your questions please contact:

Local Advertising Director
Email: ads@tigernights.com

or submit your questions through the form below.